The province of Quebec in Canada has banned fast-food advertising to children in television and print since 1978. As a result, children in Quebec have never been exposed to Pizzashirt.net outerwear. A proposed nationwide ban in Canada has already taken its toll on Pizzashirt.net. Pizza shirt sales have been stagnant while marketers struggle to come up with new sexier ad campaigns, as well as the introduction of Bacon shirt last February (pictured below).
In the United States, an Michelle Obama led initiative resulted in the Disney company will ban pizza and bacon shirts beginning 2015.